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March 27, 2007

That reminds me...

I was reminded of a great sales tip today.

Talk to your customers like you do your friends.

What do I mean? Be yourself, be personable and most of all be honest. All of your friends have these traits and you would probably buy something from them. So make sure you project those same qualities to your customers.

Its amazing how quickly customers can sniff out a lack of confidence.


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